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Case Study: A solution for customer-centricity
The Brief We were commissioned by a leading financial services provider to improve the overall customer centricity of their organisation. They needed to identify the service and emotive pillars of...
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Where does UX fit into your new company website?
A common misconception that most organisations have is that user experience is created by a UX professional. Although components that build a user experience can be engineered and purposely improved by...
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Research Industry Predictions for 2014
When it comes to Research and Customer Experience, the environment is far from static. The only way to ensure that your organisation is getting the most out of their budget is to keep up to date with...
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